What are Limited Ingredient Diets?



Does your pet have itchy skin, vomiting, diarrhea, or chronic paw licking? With food sensitivities seemingly on the rise amongst dogs and cats, many pet parents are looking for solutions. One option is to select a food made with novel ingredients that your pet has never eaten and made with as few ingredients as is necessary to make a complete and balanced food. This is known as a Limited Ingredient Diet. 

Check out his video from Petcurean about how your pet may benefit from a Limited Ingredient Diet...

Here are a selection of Limited Ingredient Diets made by Petcurean: 

See full range for dogs See full range for dogs

See full range for cats See full range for cats



Hi there, both our dogs love the NOW Fresh!! They can’t get enough of it we have a 6 month old Rottweiler named Bandit and a 1.5 year old tea cup Pomeranian named Bailey.

Where do I start?

Both Bailey and Bandit were eating Science Diet previously... They were doing...

Bailey & Bandit
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